QVC and HSN Join Pluto TV as Its First Livestream Shopping Channels
November 30, 2020: QVC and HSN, the world leaders in video commerce, are joining forces with Pluto TV, the leading free, streaming television service, to offer livestream shopping to Pluto TV’s audience of over 28 million across the U.S.
QVC and HSN are launching today as Pluto TV’s first livestream shopping channels and first channels outside of news and sports to offer 21 hours of live programming a day. The QVC and HSN main channels are prominently featured among about 15 channels in the “Home + DIY” section, alongside Food TV, America’s Test Kitchen, This Old House, DABL, and others.
Pluto TV features hundreds of linear channels and thousands of movies and TV shows on-demand, ranging from food, lifestyle, and home improvement to science, comedy, and crime. The service is available everywhere people stream – mobile, desktop, and connected TVs – with no subscription fee or registration required.
“Our launch on Pluto TV is an important step in our journey to be everywhere customers and prospective customers are accessing video,” said David Apostolico, SVP Platform Strategy, Development & Distribution for Qurate Retail Group. “Pluto TV was the pioneer in creating free streaming TV as a complement to paid subscription TV and has attracted a large audience. We look forward to welcoming many Pluto TV viewers into our customer community.”
“QVC and HSN are leaders in livestream video commerce, offering curated products and lean-back shopping experiences that are fun and engaging,” said Amy Kuessner, SVP of Content Strategy and Global Partnerships at Pluto TV. “We’re pleased to work with QVC and HSN to bring video shopping to our platform and introduce our viewers to this dynamic community of passionate shoppers, expert guests, and knowledgeable program hosts.”
In addition to our pay TV broadcasts, websites, and apps, QVC and HSN video content is available on over-the-top devices (such as Roku, Amazon Fire TV, and Comcast Flex); the LG Shop Time shoppable over-the-top app, free over-the-top services (such as Samsung TV Plus, XUMO, and LG Channel Plus), digital TV subscriptions (such as Hulu + Live TV and DirecTV Now), social video sites (such as YouTube and Facebook Live), and digital over-the-air networks.
Pluto TV, a ViacomCBS Company, was named by Fast Company as one of 2020’s Most Innovative Companies. Pluto TV has a global audience of nearly 36 million monthly active users, with an international footprint that spans three continents and 23 countries, including the U.S. and 22 across Europe and Latin America.
